Case Study: UX/UI Design & Copywriting

This page is under construction.

Once complete, it will show you the journey from an idea to a launch... it will go through the phases of UX/UI design...

List one

  • Ideation.

  • Wireframing.

  • Midframing.

  • Brand Design.

  • Build.

  • Testing.

  • Copywriting.

List two

  • Product Creation.

  • Creating hooks, stories, offers.

  • Gathering resources.

  • Making connections.

  • Professional collaborations.

  • Finding audiences.

List three

  • Building trailers and commercials.

  • Graphic design. Web design. Product lanunch.

  • Building systems.

  • Building courses.

  • and so on.

UX/UI Design & Copywriting

This is an example of a sales funnel from concept to launch. From ideation, to wireframing, to prototypeing, testing, to completion.

Technical Writing & Instructional Design

blah, blah, blah - project management,

Data Analysis | Process Improvement

blah, blah, blah - project management,

Systems Design | Executive Dashboard

blah, blah, blah - project management,

The case study will go through a real build from idea to pre-launch. It will, unfortunately, not provide you the conversion results because, sadly, the founder, was killed just a few days before the funnel launched. So, we don't have the post results. but we do have the pre results.The founder was my beloved sister and I miss her greatly. But hopefully, showing this case study of the cummulation of her life work, will be an inspiration and give her passing meaning.

This page is under construction.


Commercials

Marketing | Visual Design | Copywriting | Funnel Strategy | Trailers | Storytelling

Building a brand campaign that helped a newbie in the industry gain accolades from category leaders almost instantly.

These videos were created to promote a 3-day summit for my client. It's a great example of using personality and emotions to promote business.

Summit Video: I AM Possible

How to use Emotional Story-Driven content in commerce

The "Angela Hopkins, I AM Possible" video promotes the summit, introduces the host, and shares the value of attending the event.

Promo Trailer

Wellness Roadmaps - 10s Spot - Short & Sweet Offer

This is a 10-second commercial I created for the Summit for my client to promote an "ethical bribe" to improve registration.

Commercial

All Access Pass - 20s Spot with Cool Graphics & Mini Offer

This 20-second commercial helped promote an even upgrade opportunity to boost pre-event sales.

Commercial

VIP Access - 45s Spot

This 45-second commercial is a promotional video for an event upgrade for VIP Access to increase sales before the event launch by offering more value.


Mini Bios

Visual Design | Copywriting | Funnel Strategy | Storytelling

Building a series of videos to introduce the speakers helped create a uniform look and build the brand for the company.

These videos were created to promote the speakers for a 3-day summit for my client. By providing some background it informs audiences of their credibility and establishes rapport.

Mini Bio

Dr. Krick Mini Bio - Expert Speaker

This is another example of a mini-biography video used to introduce an expert speaker at the summit. (Dr. Taylor Krick)

Mini Bio

Dr. Esposito Mini Bio - Expert Speaker

This fun video is a short biography to introduce one of the expert speakers at the summit. (Dr. Vincent Esposito)